A World Cup tradition catches on in the U.S.: Panini sticker collecting

NPR · 1:04

6,242 views · 477 likes · Jun 14, 2026

One of the most beloved World Cup collectors’ item isn’t a trading card or a jersey, it’s stickers. Collecting them is a decades-old tradition in Europe and Latin America, but it’s catching on in the United States.

Over the past few weeks, many soccer fans have been focused on completing a World Cup-themed sticker album that requires nearly a thousand pieces, which are sold in blind packs of seve…

One of the most beloved World Cup collectors’ item isn’t a trading card or a jersey, it’s stickers. Collecting them is a decades-old tradition in Europe and Latin America, but it’s catching on in the United States.

Over the past few weeks, many soccer fans have been focused on completing a World Cup-themed sticker album that requires nearly a thousand pieces, which are sold in blind packs of seve…

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