Your location isn’t private | DW Documentary

DW Documentary · 1:24

34,042 views · 807 likes · Oct 15, 2026

Why do data brokers have your location data? And what do they use it for?

One big reason is advertising. Data brokers collect location data from people around the world and sell it to advertising companies who use it to create highly targeted ads.

This data comes from everyday apps on your phone, like maps, games, dating apps, and weather apps. The apps often collect this information to impro…

Why do data brokers have your location data? And what do they use it for?

One big reason is advertising. Data brokers collect location data from people around the world and sell it to advertising companies who use it to create highly targeted ads.

This data comes from everyday apps on your phone, like maps, games, dating apps, and weather apps. The apps often collect this information to impro…

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